NEWS RELEASE
December 1, 2011
NIXLE EMERGENCY MESSAGE NOTIFICATION
Cleveland, Tennessee –
Cleveland/Bradley
County Emergency Management Agency
will utilize a new communications
service effective
December 1, 2011
, which allows us to send valuable community information directly
to residents
using the latest
technology.
The Nixle Community Information Service allows us
to create and publish messages to be delivered to subscribed residents
instantly via cell phone text message and/or email. Notifications can also be
accessed online at Nixle’s web site at
www.nixle.com
.
The service is provided at no expense to
residents or the County, while most systems range in price from $30,000 to
$50,000.
In making the announcement County Mayor Gary
Davis commended EMA Director Troy Spence and his staff for this new innovation.
“It is the responsibility of the Emergency Management Agency to inform the
public of actual or impending large scale incidents” Davis said. Director
Spence said “our duty is to inform the public of:
-
What the actual
situation is.
-
What emergency
responders are doing to help the situation.
-
What they need to do to
stay out of the incident or what they can do to help the situation.
The service is secure, reliable and easy to use
for our group.”
Messages will be prioritized as Alerts (weather warnings, severe storms),
Advisories (school closings, missing
persons), or Community (Smoke
testing, Block Party street closings) messages and may include other
relevant safety and community event information.
The messages can be sent specifically to
residents registered within a ¼ mile radius, giving them the opportunity to
receive trustworthy information relevant only to their neighborhood. Residents
decide from which local agencies they want to receive information. Subscribers
can also choose which of the three messages are received and the way in which
alerts are received, whether it is by email, text message, or over the web.
Nixle
builds on the foundations of other public-to-public communication services,
such as Twitter, Facebook, and MySpace, but adds a key component: security.
When citizens receive information from our agency via Nixle, they know it can
be trusted.
Residents of Cleveland/Bradley County
and those in neighboring communities can immediately begin receiving
pertinent information via text message, email, and web by registering at
www.nixle.com
.
“We are
very excited to have you experience it for yourself.” Spence said.
About Nixle
Nixle is a
community information service provider built exclusively to provide secure and
reliable communications. It is the first authenticated and secure service that
connects municipal agencies and community organizations to residents in real
time, delivering information to geographically targeted consumers over their
cell phones (via text messages), through e-mails and via Web access. Nixle has
secured a partnership with Nlets (the International Justice and Public Safety
Network), allowing local police departments nationwide to send immediate alerts
and advisories. For more information, visit www.nixle.com.
NEWS RELEASE
November 1, 2011
FIRST NATIONWIDE TEST OF THE EMERGENCY ALERT SYSTEM